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Research 101
Long survey lengths lead to bad data - Here are 11 ways to keep your survey short
We outline best practices on how to design short and effective surveys.

Industry
How to choose the best survey software to optimise your customer experience
Tips on choosing the right survey software

Societal Insights
From Pints to Pours: Exploring the Palate of Singapore’s Alcohol Drinkers
1 out of 4 Singaporeans aged 45-54 drink alcohol at least once a week

Societal Insights
Shopping & Retail
‘Tis the Season: Unwrapping insights on Southeast Asian Christmas celebrations & shopping trends
Gift selection priorities: Price (72%) and Promotions (55%)

Societal Insights
Citing filial piety, about half of S’pore children who give their parents an allowance give $300 to $500 a month
ST and Milieu Insight find out how attitudes towards giving money to parents have changed over the generations.

Milleu Happenings
Milieu Insight wins SILVER at Campaign Asia-Pacific Agency of the Year Awards 2023!
Milieu Insight wins SILVER at Campaign Asia-Pacific Agency of the Year Awards 2023!

Milleu Happenings
Milieu Insight a finalist at the Emerging Enterprise Awards 2023!
Milieu Insight has earned a spot as a finalist at the game-changing Emerging Enterprise Awards 2023.
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Personal Health & Wellness
Embracing the Future: Remote Healthcare Services Resonate Across Southeast Asia
In Singapore, an impressive 72% of respondents showed a high level of familiarity with Telehealth Services.

Research 101
How to determine the optimal sample size for your survey
We take you through 5 factors to consider when deciding on the right sample size for your research

Societal Insights
Spending intention for Lunar New Year 2024 in Southeast Asia
In our latest regional report, we reveal how Southeast Asians plan to celebrate and spend during Lunar New Year 2024

Shopping & Retail
Black Friday Fever Sweeps Southeast Asia: Shopping Trends and Habits
8 in 10 Southeast Asians strategically wait for the annual shopping spectacle

Personal Health & Wellness
Dementia care: 7 in 10 say it is a struggle that takes a toll on emotional and mental well-being
74 per cent of caregivers of people with dementia said in a poll that they were overwhelmed by their responsibilities.